Siegfried, Patrick (ed.)
Intercultural Management in practice
IKEA , VW, Wal-Mart, Disney – Pixar, Coca-Cola
AVMpress
115 Seiten
21 x 14,8 cm
Softcover
Erscheinungstermin 07.07.2017
Bestell-Nr. 86924-984
ISBN 978-3-86924-984-1
Preis 24,90 (inkl. 7% Mwst)
lieferbar/Print-On-Demand

Zum Inhalt

These Case Studies were written by students from the course Business Psychology 2014 at the EBC-university of applied sciences in Stuttgart. The students have visited the lecture “Intercultural Management”.
Prof. Dr. Patrick Siegfried Ph.D. has worked with the students. He has the professorship for General Management at the International School of Management.