Siegfried, Patrick
Business Ethics, Sustainability and CSR Volume 1
AIDA, BASF, REWE, Nestlé, Lufthansa, TUI, Jack Wolfskin, Hapag-Lloyd, KIK
217 Seiten
21 x 14,8 x 1,5 cm
Erscheinungstermin 01.08.2015
Bestell-Nr. P86924965
ISBN 978-3-86924-965-0
Preis 39,90 (inkl. 7% Mwst)

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These Case Studies were written from students at the EBC-university of applied sciences Düsseldorf. The students from 4th semester of the study “Tourism & Eventmanagement” have visited the lecture “Business Ethics & Corporate Social Responsibility”. In this book Case studies from 9 different companies will be presented. The development of their enterprises, the position in the market and the strategies (Business Ethics, Corporate Social Responsibility, Sustainability).